Writing a business plan does not always have to be a big combersome process. Some times it pays to simply start small. As long-time readers know, I am a believer in the value of planning. I am convinced that any plan is better than no plan, and that most small businesses do not spend enough time deciding where they want to go, or grow.

Begin planning for next year by reviewing this year. Start with what you earned, and how many customers you served. Examine your data for patterns and ask questions. The data may be in your accounting program, in your files, or in your appointment book, but you do have what you need to begin planning for next year. Use that data!

Next, dream a little. How much money would you like to make next year? How much do you want to work? Considering your clients this year, do you want more of the same, or do you want to make some changes? Simply decide what you want for next year.

Then, the part that terrifies most of us. Decide how you will make it happen. Do you need to raise your fees, do more marketing, or learn new skills? Do you need to hire an assistant, or up-grade equipment? Do you need a coach to mentor you?

Planning is a three-part exercise. Start with what you have, choose some targets for next year, and devise a plan for getting there. Yes, you'll make mistakes, and of course nothing will go exactly as you planned. That's called life. It is NOT an excuse to avoid planning.

A plan will focus your time and energy. Any plan, even notes on a scrap of paper, will give you a sense of direction. Before the year gets away from you, write a plan! A year from now, you'll be glad you did.